Business Details
Handmade Persian Rugs & Carpets in Tewkesbury
Established over six decades ago, Jennings Rugs remains a family-run enterprise dedicated to sourcing and supplying the finest handcrafted oriental rugs and carpets. Our expertise stems from generations of experience, with founder Jack Jennings laying the foundation over 50 years ago, now continued by his daughter Clare. We personally travel to Afghanistan, Persia, and surrounding regions to select rugs directly from skilled artisans, ensuring every piece meets our exacting standards of quality and tradition. Our collection features Persian rugs, Afghan Shahi carpets, Kilims, and silk runners, all woven using time-honoured techniques with vegetable-dyed wool and silk. We prioritise ethical relationships with weavers, maintaining direct connections to preserve authenticity and craftsmanship.Our Tewkesbury showroom offers a curated selection, complemented by expert advice on rug care, design integration, and historical context. With one of the UK's largest ranges outside London, we cater to diverse tastes and spaces, from small accents to grand interiors. Our commitment to personal service ensures clients receive tailored recommendations, whether seeking a specific size, pattern, or investment piece. As custodians of this heritage craft, we blend deep industry knowledge with a passion for connecting customers with rugs that become family heirlooms.
Services
Persian Rugs
Afghan Carpets
Kilim Rugs
Silk Runners
Rug Restoration
Interior Consultation
Highlights and features
- We offer over 60 years of specialist expertise in handmade rug curation
- Our team travels directly to weaving regions for authentic selections
- We maintain ethical partnerships with artisan communities across Afghanistan and Persia
- Our Tewkesbury showroom houses one of the UK's largest rug collections outside London
- We provide expert advice on rug care, design integration, and historical context
What people say
Breathtaking quality
Expert guidance
Perfect size range
Authentic designs
Durable construction
Services
Persian Rugs
Our Persian rugs originate from traditional Iranian weaving centres, featuring intricate floral and geometric patterns. Each piece uses hand-spun wool dyed with natural pigments, maintaining centuries-old techniques. These rugs add historical elegance to contemporary spaces while retaining investment value. We offer sizes from small accents to room-spanning masterpieces.
Afghan Carpets
Afghan carpets showcase bold tribal designs and durable construction from northern Afghanistan's weaving communities. Our collection includes both traditional and modern interpretations, with vegetable-dyed wool ensuring vibrant, lasting colours. These pieces often feature symbolic motifs reflecting regional heritage and cultural narratives.
Kilim Rugs
Handwoven Kilim rugs demonstrate exceptional craftsmanship through intricate slit-weave patterns. Our reversible designs feature vibrant colour combinations using natural dyes. These lightweight, low-pile rugs suit underfloor heating systems and offer versatile styling options for modern interiors.
Silk Runners
Silk runners combine delicate sheen with intricate patterns, ideal for hallways and narrow spaces. Our collection features hand-knotted silk from Kashmiri artisans, offering exceptional detail and soft underfoot comfort. These statement pieces enhance formal interiors with their refined elegance.
Interior Consultation
Our expert consultation helps clients select rugs matching their decor and lifestyle needs. We advise on size proportions, colour coordination, and historical context. This tailored service ensures each rug becomes a meaningful addition to both traditional and contemporary spaces.
People
Clare
Owner
Clare Jennings brings over 30 years' experience in the rug trade, continuing her father's legacy. She personally sources pieces from artisan communities, ensuring quality and ethical practices. Her deep knowledge of weaving traditions and market trends informs our curated collection.
Graham
Manager
Graham manages day-to-day operations with 25 years' specialist expertise in rug authentication and valuation. He oversees stock curation and client relations, combining technical knowledge with approachable service for both new and established collectors.
Jonathan
Deputy Manager
Jonathan specialises in 20th-century rug history and restoration techniques. He assists clients with investment-grade pieces and provides detailed provenance information. His expertise ensures our collection maintains both aesthetic and historical integrity.
Questions
Are your Persian rugs authentic?
Yes, all our Persian rugs are handwoven in Iran using traditional techniques. We provide provenance details for each piece.
How do I care for handmade rugs?
We provide care guides with every purchase, including vacuuming techniques, cleaning solutions, and rotation advice.
Do you offer international shipping?
Yes, we ship worldwide with tracked delivery. Shipping costs are calculated at checkout based on destination.
Can I see rugs in person?
Our Tewkesbury showroom displays over 100 rugs. We recommend appointments for detailed consultations.
What's the return policy?
We offer 14-day returns for full refund, with free return shipping. Rugs must be in original condition.
Are antique rugs available?
Yes, we stock select antique pieces and can source specific vintages through our artisan networks.
Reviews (6)
Delphine Sharp
Nov 30, 2021
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What a fabulous find in Tewkesbury! This fantastic rug shop has something to offer for everyone and the staff are so lovely and friendly. We found a couple of rugs that we liked but couldn't make up our minds about so we were offered the chance to take them both home to try. Having decided which one, we then asked if they would be able to get a larger size. Nothing was too much trouble and they found the size we wanted. Hard to find a better shop and service in this day and age. Many thanks to the owners and staff.
Joe Saunders
Oct 14, 2021
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What stood out for me was the exceptional customer service, the staff took the time to listen to my needs and work through multiple options that would work best for what I was looking for. That combined with the wide selection of rugs they offer made it a very easy purchase for me. Definitely recommending!
Stuart Lloyd
Oct 11, 2021
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Be careful if you visit this shop - you will almost certainly buy something. We were on our first visit to Tewksbury from our home in North Yorkshire and were not in the market for a new rug. However, we chanced by Jennings' shop and due to the incredible range of beautiful rugs, together with the very knowledgeable and pleasant staff, we succumbed and bought the most beautiful Kashmir silk rug - I love it.
Geoff Walsh
Sep 19, 2021
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A most pleasurable shopping experience. The very knowledgeable, helpful and friendly staff at Jennings Rugs spent a considerable time with us as we browsed their large range of rugs, providing useful background information on the products and advice along the way. The rug we finally chose is a perfect addition to our home.
Alison Walker-Fraser
Sep 18, 2021
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Exceptional service. The advice, help and consideration shown was truly outstanding. The quality of the rugs is first class; the choice is amazing; the pricing competitive & realistic. Considering I am 200 miles from Tewkesbury, the online store combined with lots of additional information and help from Clare and Jon, make choosing and purchasing easy. I have now bought two rugs from them, in recent months and I am delighted with them. Sixty years in the business as a family concern, with a focus on exceptional service & products, makes shopping with Jennings an enriching experience. I would strongly
Pete
Jun 19, 2021
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We had an exceptional experience with Clare and Jon in Jennings Rugs. We simply couldn't have made the decisions we did without their expertise and patient service. It makes all the difference to what are expensive purchases that you want to get right. The shop is inspiring and has a wonderful history - I recommend visiting if you can. We have more shopping to do when rooms are finished and look forward to seeing both Clare and Jon again - thanks again, Pete and Ali
