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Business Details
50+ Years
experience
Your Trusted Flooring Partner in Norfolk
Established in 1969, Whittaker Carpets is a family-owned business with over 50 years of expertise in supplying and fitting premium flooring solutions. Our dedicated team offers carpets, vinyl flooring, and luxury vinyl tiles (LVT) with a fully inclusive service covering measurement, delivery, and expert installation. We prioritise customer care, combining traditional values with modern techniques to ensure lasting quality and client satisfaction. Our showroom in Martham, Norfolk, serves domestic and commercial clients across Norwich, Suffolk, and surrounding areas.

Backed by partnerships with leading manufacturers, we provide tailored advice and one transparent price for all projects. With three generations of experience, we maintain high standards through meticulous subfloor preparation and attention to detail, ensuring every installation meets manufacturer specifications. Our commitment to excellence has made us a trusted local choice for both residential and commercial flooring needs.
Services
Carpets Vinyl Flooring LVT Installation Subfloor Preparation Commercial Fitting
Details
  • Year established: 1969
Highlights and features
  • We offer 50+ years of family-owned flooring expertise.
  • Our service includes free, no-obligation estimates.
  • All projects feature one inclusive price with no hidden costs.
  • We provide expert subfloor preparation for lasting results.
  • Our team handles furniture moving and disposal of old flooring.
What people say
Professional fitting Knowledgeable staff Stress-free experience Competitive pricing Attention to detail
Services
Carpets
We supply and fit premium carpets from leading manufacturers like Axminster and Ulster. Our service includes measurement, delivery, underlay, grippers, and expert installation. All work is carried out by our skilled team, ensuring a seamless finish with furniture moving and disposal of old flooring included.
Vinyl Flooring
Durable vinyl flooring solutions supplied and laid by our experienced team. We prepare subfloors thoroughly, ensuring compatibility with your chosen design. Our all-inclusive service covers measurement, delivery, fitting, and furniture relocation, guaranteeing a practical, long-lasting finish for kitchens, hallways, and conservatories.
LVT Installation
Modern LVT flooring combining aesthetic appeal with water resistance. We source from brands like Karndean and Gerflor, offering expert fitting with meticulous subfloor preparation. Our service includes measurement, delivery, and installation, ensuring a flawless, hardwearing result suitable for residential and commercial spaces.
Subfloor Preparation
Critical subfloor preparation for carpets, vinyl, and LVT. We assess moisture levels, clean surfaces, and install underlay or hardboard bases as required. This ensures optimal adhesion and longevity for your new flooring, meeting manufacturer specifications for both timber and concrete substrates.
Commercial Fitting
Tailored flooring solutions for offices, schools, and hotels. We handle large-scale projects with the same attention to detail as domestic work, offering supply and expert installation of carpets, vinyl, or LVT. Our service includes site assessment, subfloor preparation, and minimal-disruption fitting for business environments.
People
Terry Whittaker
Founder
Founded Whittaker Carpets in 1969, Terry pioneered a customer-focused approach to flooring. His legacy of quality and personal service remains central to the business's ethos, shaping its reputation for reliability and expertise.
Janet Whittaker
Founder/Partner
With over 50 years in the industry, Janet continues to oversee daily operations and customer interactions at the Martham showroom. Her extensive knowledge ensures clients receive tailored advice and exceptional service standards.
Mark Whittaker
Senior Partner
Joining in 1984, Mark manages business operations and leads installations. His hands-on experience as a fitter ensures technical excellence, while his leadership maintains the family's commitment to quality and client care.
Ben Whittaker
Partner / Sales & Installation
Ben oversees sales and installations, leveraging supplier training to stay updated on product innovations. His role bridges customer needs with technical execution, ensuring modern solutions meet traditional craftsmanship standards.
Dom Whittaker
Sales & Installation
Dom joined in 2018, undergoing a four-year training programme to uphold installation standards. His development through supplier courses reflects the business's investment in maintaining technical expertise across generations.
Questions
What flooring options do you offer?
We supply and fit carpets, vinyl flooring, and luxury vinyl tiles (LVT) from leading manufacturers, ensuring a wide range of styles and practical solutions for all spaces.
Do you provide free estimates?
Yes, we offer free, no-obligation quotations for all projects, including measurement, delivery, and installation costs.
What areas do you cover?
We serve Norwich, North East Norfolk, South East Norfolk, Suffolk, and surrounding areas up to 15 miles from our Martham showroom.
Can you handle commercial projects?
Yes, we undertake commercial installations for offices, schools, and hotels, offering the same high standards as our domestic work.
What does your fitting service include?
Our all-inclusive service covers measurement, subfloor preparation, delivery, fitting, underlay, grippers, furniture moving, and disposal of old flooring.
How experienced is your team?
With 50+ years of combined experience across three generations, our team provides expert installations backed by manufacturer partnerships and ongoing training.
Reviews (7)
Kitty Hawkins
Aug 14, 2021 Report
My parents recently had new flooring laid and it's absolutely amazing! They loved that the firm was family run, and were so pleased with the professionalism, efficiency, and punctuality of the workers. The flooring exceeded expectations on how it was laid and how it looked. I'm writing this review on behalf of my parents who wish to extend their thanks to those at Whittaker Carpets. We highly recommend and will definitely use their services in the future!
Shirley
Aug 06, 2021 Report
So easy to deal with from start to finish..superb attention to detail, with furniture moved beforehand and after fitting.. would definitely deal with this company again
Chris Turner
Jul 29, 2021 Report
Absolutely fantastic job of replacing the flooring in our Chalet, these people take real pride in their work. It was also left immaculately tidy....I cannot recommend them enough
Christine McHugh
Jul 27, 2021 Report
Really pleased we chose Whittaker carpets to fit new flooring to our bathroom and bedroom, very professional and friendly company nothing was to much trouble they removed the old carpet and took it away and also helped to move some furniture out of the room would definitely use them again.
Amanda Barnes
Mar 20, 2021 Report
I don't often write reviews but wanted to say how impressed we were with this family business. We had new lounge and carpet stairs and underlay fitted, excellent quality and finish, lovely British made carpet. I will certainly recommend them to friends, thank you again.
Dani Allen
Jan 06, 2021 Report
Whittakers have recently carpeted 2 bedrooms, our stairs and our hallway. They are soon to fit mats by the front and back doors, bathroom flooring and our living room. They are really reliable, helpful and their standard of work is out of this world. Seriously they do not leave a crumb of mess, they trimmed all our doors down, hoover up after themselves and are such a lovely family. Would never go anywhere else!
Ray Holloway
Nov 26, 2020 Report
First class and highly recommended, very friendly and helpful, nothing was too much trouble and the end result looks superb. Thank you, we will be back!