Business Details
Our family enterprise has been rooted in the land since 1889, when George Pearson first established our presence at St. Georges Farm. We have cultivated the rich soils of Derbyshire for well over a century, with our current site at Birchin Lea Nurseries being our home since 1962. Our deep agricultural heritage spans four generations, moving from traditional market gardening to the innovative Pick Your Own model we pioneered in 1976. We apply this generational experience to grow a comprehensive range of fruits and vegetables to the highest professional standards. Our expertise covers everything from soft fruits like strawberries and raspberries to a vast selection of seasonal vegetables. We intimately understand the micro-climate of our 43-acre site, ensuring optimal growing conditions for every crop we tend.
Our commitment to quality is evident in our meticulous cultivation of crops such as gooseberries, currants, and heritage potato varieties. We have built our reputation on providing the public with direct access to fresh, field-ripened produce that simply cannot be matched by supermarkets. Our team takes immense pride in maintaining transparent operations and guiding our visitors through a genuine farm experience. We believe our enduring presence is a testament to our steadfast commitment to agricultural excellence and client satisfaction. We invite the community to share in our harvest and become part of our continuing story at the farm.
Our commitment to quality is evident in our meticulous cultivation of crops such as gooseberries, currants, and heritage potato varieties. We have built our reputation on providing the public with direct access to fresh, field-ripened produce that simply cannot be matched by supermarkets. Our team takes immense pride in maintaining transparent operations and guiding our visitors through a genuine farm experience. We believe our enduring presence is a testament to our steadfast commitment to agricultural excellence and client satisfaction. We invite the community to share in our harvest and become part of our continuing story at the farm.
Highlights and features
- Our family has cultivated this land since 1889.
- We pioneered Pick Your Own locally in 1976.
- Our crops are grown to the highest professional standards.
- We offer a 43-acre farm with extensive seasonal variety.
- Our heritage spans four generations of agricultural expertise.
Services
Pick Your Own
Our Pick Your Own service allows the public direct access to our fields to harvest fresh produce at the peak of ripeness. We first opened our strawberry fields to visitors during the abundant summer of 1976 and have maintained this tradition ever since. This experience provides clients with the freshest possible fruit and vegetables, hand-selected by their own families from our well-maintained 43-acre farm.
Ready Harvested
Our Ready Harvested service supplies crops picked by our skilled staff for customers who prefer the convenience of pre-gathered produce. We harvest a wide variety of fruits and vegetables grown to our rigorous professional standards, ensuring quality and freshness from field to collection. This option is ideal for those who want the benefits of farm-fresh produce without the time commitment of picking it themselves.
Reviews (7)
Cheri Southam
Jan 13, 2021
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Friendly, lovely people there. We had a great family time picking some berries. Definitely going back soon.
K. Brown
Jan 13, 2020
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Really enjoyed our trip to Pearsons. Paul was very lovely and everything was so straight forward. There are sign posts everywhere so you know where you're going, and plenty parking. Prices are very reasonable and everything is really good quality. We bought strawberries, gooseberries, black currents, potatoes and some home grown honey. It was all beautiful. There's something to pick all year round making it a good family activity. We will be back later in the year.
Elie Black-Rubiano
Dec 10, 2019
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What's a great a fun place to visit. The staff there were absolutely spot on and very friendly with the kids. Their produce was very fresh and delicious, highly recommended to anyone visiting the area!
Sam
Jun 29, 2019
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The road is a little dodgy so careful with the car but there are plenty of fruit options here if you get there at the right times. Could do with a clearer map of where everything is. Good family fun. And good prices too
Diogo Coelho
Oct 29, 2018
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Excellent locally grown vegetables at excellent prices and they also have an excellent plant nursery that easely competes with any garden centre in quality and prices
James Rogers
Jul 20, 2018
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A fantastic place to visit. I have been twice and each time have picked so much fruit that we have made jam on both occasions. Depending on what time of year you go different fruit will be in season, it's always worth going to the desk before you go picking as the guy is very knowledgeable and will tell you where's best to go. In the weather we've been having I would certainly recommend wearing suncream and a hat as it can get very hot. If you're picking raspberries I would also pack a long-sleeve t-shirt and trousers as the nettles are quite high and will stop you picking a lot of the fruit otherwise
John Forester
Jun 20, 2018
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Lovely place. I think they'd benefit from a little cafe and children's play area - the farm would make a great place for a day out picking and exploring.
