Business Details
Premium Handcrafted Rugs for Every Home
Established as a trusted name in home decor, Frith Rugs offers an unparalleled selection of handcrafted rugs sourced from global artisans. Our collection spans traditional Indian designs, contemporary Scandinavian styles, and luxurious silk pieces, catering to diverse interior aesthetics. With three flagship showrooms across the UK and expert guidance from our team, we ensure customers find the perfect rug to complement their spaces. Our commitment to quality extends to bespoke sizing options and comprehensive care advice, ensuring lasting satisfaction. As part of GH Frith (Bodelwyddan) Ltd, we combine decades of industry expertise with a passion for timeless design. Open seven days a week, our showrooms provide a tactile shopping experience where customers can explore thousands of rugs in person.We prioritise customer-centric service, offering free delivery on all orders and tailored solutions for both residential and commercial needs. Our dedication to preserving craftsmanship is evident in our curated collections, including rare Chinese needlepoints and oversized mansion rugs. Through strategic partnerships with Leekes Department Stores, we extend our reach while maintaining the same standards of excellence. Whether seeking a statement piece or practical underlay, our focus remains on enhancing homes with rugs that blend beauty and functionality.
Services
Custom Rug Ranges
Rug Underlay
Delivery Services
Product Care Guides
Showroom Consultations
Highlights and features
- We offer the UK's largest rug collection across three showrooms
- Our team provides expert guidance on rug selection and care
- Free delivery available on all online orders
- Bespoke sizing options for custom interior solutions
- Showrooms open seven days a week for convenient shopping
What people say
Huge variety
Expert guidance
Quality craftsmanship
Bespoke options
Showroom experience
Services
Custom Rug Ranges
Our Custom Rug Ranges allow clients to specify exact dimensions and colour schemes. This service caters to unique interior requirements, ensuring perfect fit and aesthetic harmony. Each piece combines traditional craftsmanship with tailored design elements.
Rug Underlay
We provide premium underlay options to enhance rug stability and longevity. Our products prevent slipping on hard floors while maintaining carpet compatibility. This essential accessory protects both flooring and rugs across residential and commercial settings.
Delivery Services
Free delivery is available on all online orders. Our logistics network ensures safe, timely transportation of rugs nationwide. Customers receive tracking updates and delivery confirmation for complete peace of mind.
Product Care Guides
Comprehensive care instructions are provided for all rug types. Our guides cover cleaning techniques, stain prevention, and maintenance schedules. This service helps preserve rug quality and extends product lifespan significantly.
Showroom Consultations
Our three UK showrooms offer expert consultations with experienced staff. Customers receive personalised recommendations based on room dimensions, decor style, and practical requirements. This service enhances the rug selection process through hands-on guidance.
Questions
Do you offer free delivery on all rugs?
Yes, we provide free delivery on all online orders across the UK mainland.
Can I get rugs in custom sizes?
Our Custom Rug Ranges allow bespoke sizing and colour specifications to meet unique requirements.
What types of rugs are available in your showrooms?
Our showrooms feature thousands of rugs spanning Indian, Chinese, Persian, and Scandinavian styles in various materials.
How do I care for my new rug?
We provide detailed care guides tailored to each rug type, covering cleaning and maintenance best practices.
Are your rugs ethically sourced?
We work directly with master weavers to ensure traditional craftsmanship and ethical production standards.
Do you have oversized rugs for large spaces?
Our Mansion Size Rugs collection includes large-format options specifically designed for spacious interiors.
Reviews (6)
Paul Jones
Nov 29, 2021
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Staff very helpful and friendly. Good selection of carpets and rugs, all of which are excellent quality. Wide range of colours, shapes and sizes to choose from.
Paul
Nov 07, 2021
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Frith are selling rugs with exaggerated pile heights, hoping you won't notice. I ordered a custom area rug for almost 1,200 with an advertised pile of 18mm. After installing, I was disappointed it wasn't as soft and luxurious as expected, but it wasn't until measuring that I realized just how much I had been ripped off. Measuring the depth with a cocktail stick, penetrating the base, the overall height was just 12mm: one third shorter than advertised.
Frith first tried to convince me I was measuring it incorrectly, then that pile heights vary. There is no notice anywhere that pile height may
Frith first tried to convince me I was measuring it incorrectly, then that pile heights vary. There is no notice anywhere that pile height may
Trefor Williams
Sep 28, 2021
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Outstanding and excellent choices. Ian the salesman was more than helpful and patient. Highly recommended.
Lynda Beresford
Sep 07, 2021
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I chose a rug from clearance, was told is was the last in a range no longer available. When I got it home I discovered staining on the rug not visible in the rather poorly lit warehouse. It appeared to have been an attempt at cleaning marks on the rug. I returned the rug the next day, at my expense, and was treated shabbily by a member of staff. Have since emailed Mr. Andrew Frith only to have my complaint dismissed in a very unsympathetic manner. I would not recommend this company.
Skye Hills
Jan 31, 2021
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Best day out I've had in a while. Well heated, would recommend for the elderly and vulnerable. Personally I'm quite the fan on the 'just chuck the piles on the floor, who needs shelves' approach. The staff are more bored than librarians, their eyes follow you round the industrial shed as if they expect you to steal a 60ft Persian rug (as if you'd want one?) Unless you're Fijian, maybe it would suit your vibe. Anyway, the Bodelwyddan branch is 100% my fave. Made memories to last a lifetime
Dawn Burgess
Jan 26, 2020
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We bought our rugs 15 years ago now and just wanted you to know there are still like new.. People always comment about them and are surprised at how lovely they still are. Thank you x
Bringing my daughter in law to find hers this month.
Bringing my daughter in law to find hers this month.
